You Win Some, You Lose Some – A Signage Progression on Market Street

I love how the paint is weeping off this sign. 1576 Market July 2011

Built in 1907 and abandoned to the pigeons and homeless in the 1980′s; 1576 Market  Street was demolished in August of 2011. I doubt this double lot hole will sit empty for long. While much of Market Street languishes in functional disuse – it’s proud department stores and theaters of yore having been torn down and segmented into dollar stores and discount clothiers – this lot is eminently buildable with a prime location on the edge of Hayes Valley.

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Shasta Soda Signs Of San Francisco


995 Market

995 Market Street as seen from Sixth.

I love old soda signs and San Francisco has two exceptional midcentury Shasta Soda signs. Founded in 1931, Shasta Soda originally focused on alcoholic mixers, branching out into sodas in the mid 1950′s. Continue reading